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HomeAdvisor and National Aging in Place Council Announce Partnership.

Partnership launches comprehensive online resource center for independent living

Dec. 11, 2015 (GOLDEN, Colo. and WASHINGTON)— HomeAdvisor in partnership with the National Aging in Place Council® (NAIPC®) announced today the launch of an online resource center for homeowners planning to age in place. The resource center helps homeowners remain in their homes safely, independently and comfortably by addressing homeowner needs, offering project cost information and connecting homeowners with trustworthy local home professionals.

“Over ninety percent of older adults report the desire to age in place, and that number will only grow as baby boomers begin to retire,” said NAIPC’s Executive Director, Marty Bell. “Combining our senior support network with HomeAdvisor’s trustworthy and established marketplace bridges the gap between aging individuals’ desires to remain in their homes and the lack of awareness of home and community-based services that make independent living possible.”

HomeAdvisor and NAIPC’s online resource center provides helpful tools to the millions of baby boomers, seniors and family members of seniors in need of reliable information. According to HomeAdvisor’s Aging-in-Place Report, released in October 2015, the top aging in place projects include adding grab bars, increasing the widths of doorways, moving a master bedroom to the main floor and adding a stair lift. Through the online resource center, homeowners and caretakers looking to complete these home modifications are able to view cost information and book appointments with trustworthy home professionals in HomeAdvisor’s pre-screened network.

“As a leading digital home services marketplace with the largest network of screened and approved service professionals, HomeAdvisor has the expertise and nationwide scale to be the go-to resource for aging individuals and their families,” said HomeAdvisor’s CEO Chris Terrill. “Our products, such as True Cost Guide, can assist the millions of homeowners looking to age in place with cost information to make informed decisions regarding their home projects.”

HomeAdvisor has connected more than 30 million homeowners to the company’s growing network of over 100,000 pre-screened home service professionals. Professionals in the HomeAdvisor pre-screened network must pass a rigorous criminal and financial background screening prior to being accepted into the exclusive network. HomeAdvisor’s recent partnership with Better Business Bureau provides homeowners with one of the most comprehensive and trustworthy sources of information about home professionals.

To view the Aging-in-Place resource center, click here. For more information about HomeAdvisor, visit HomeAdvisor.com.

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About NAIPC

The National Aging In Place Council® (NAIPC®) is a non-profit association of service providers dedicated to working together to help people in their later years live a healthy and comfortable life in the home of their choice. NAIPC’s mission is to increase education and awareness of the Aging in Place movement by being the single most comprehensive resource for Aging in Place information. NAIPC® members include professionals who provide services to seniors that help them to age in place.

About HomeAdvisor

HomeAdvisor is a nationwide digital home services marketplace providing homeowners the tools and resources for home repair, maintenance, and improvement projects. HomeAdvisor’s marketplace lets homeowners view average project costs coast-to-coast using True Cost Guide, find local pre-screened home professionals, and instantly book appointments online or through HomeAdvisor’s award-winning iOS and Android mobile app. Access to all of HomeAdvisor’s resources is free for homeowners, with no membership or fees required. HomeAdvisor is based in Golden, Colo., and is an operating business of IAC (NASDAQ: IACI).

For media inquiries, contact

Steffanie Finkiewicz
Public Relations Manager
303.963.8030
sfinkiewicz@homeadvisor.com

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