HomeAdvisor Canada Hires Expert in Local Search Industry
January 14, 2013 (Montreal, Canada.) – HomeAdvisor Canada announced today that Sebastien Provencher has been appointed as Vice President of Product Innovation. Based out of Montreal, Mr. Provencher will lead a team of innovative thought leaders in the local search and advertising space charged with growing HomeAdvisor in Canada and developing innovative new products for homeowners and service professionals.
“While Sebastien will focus on growing our Canadian operations, we also look to him to launch cutting-edge new products that can be rolled-out across our international and US operations,” said Craig Smith, CEO of HomeAdvisor International. HomeAdvisor is a U.S.-based company that connects homeowners with pre-screened and customer-rated service professionals and provides a suite of comprehensive tools, products and resources to help with home improvement, maintenance and repair needs. HomeAdvisor’s international operations include Canada, France, UK and Germany.
Mr. Provencher has more than 13 years of experience in local search and social media; co-founding Needium (Praized Media) in 2007 where he served as Vice-President Product Management & Business Development until his departure in 2012. From 1999 to 2007, Mr. Provencher played an instrumental role in formulating Yellow Pages Group’s online strategy in Canada. Mr. Provencher is also a well respected thought leader in the local search space and is a frequent speaker at industry conferences.
“Sebastien brings a wealth of knowledge and experience in the local search industry,” said Smith. “His past experiences at Yellow Pages Group and Needium make him a great fit to grow our Canadian business through development and execution of innovative new products.”
HomeAdvisor is a leading website and mobile app provider offering resources for home repair and improvement projects. HomeAdvisor’s patented ProFinder technology matches homeowner projects to the nation’s largest network of over 80,000 pre-screened, customer-reviewed home improvement professionals. Homeowners can make informed home project decisions using resources including: Pro Reviews, featuring reviews from homeowners who have actually been connected with the service professionals they review; Cost Guide, providing average costs for projects coast-to-coast; Home911, offering dedicated 24/7 emergency home repair support; as well as robust home tips and project planning tools. Access to all of the site’s features is free for homeowners, with no membership or fees required. HomeAdvisor is based in Golden, CO, and is a subsidiary of IAC (NASDAQ: IACI).
Director of Public Relations and Social Media